Pro*Doc Communication and Health
Structure of the doctoral program
1st year |
| Term 1 (Foundation Block A) |
| Theory 1: Perspectives on Interpersonal Communication (social psychology) |
| Theory 2: Perspectives on Mass Communication (sociology, traditional communication theory) |
| Methods 1. Experiments and Measurement; 2. Survey design and analysis |
| Term 2 (Foundation Block B) |
| Theory 3: Doctor - patient communication (linguistics, argumentation theory) |
| Theory 4: Issues in Communication Research: Linking Media Exposure to Outcomes |
| Methods: Qualitative Methods |
| Additional Seminary 1: writing a literature review |
| Additional Seminary 2: presenting a paper at a Scientific Conference |
2nd year |
| Term 1. Advanced Topics according to research of the Swiss partners |
| Health Literacy and Social Marketing |
| Psychological theories |
| Term 2. Advanced Topics according to research of the Swiss partners |
| Dedision Making. |
| Theory, Design and Evaluation of Health Communication Campaigns |
| Additional Seminary 3: How to write a grant proposal |
3rd year |
| Term 1 + 2. Macro - Perspectives: Interdisciplinary research and special topics |
| Health Economics and Policy |
| Dynamics of Organisations: Organisation theories in health care settings |
| Introduction to Social Network Analysis |